Books


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Planen, gründen, wachsen: Mit dem professionellen Businessplan zum Erfolg
A German written book from McKinsey & Company recommended by tech2b for satrtups in the Hightech Incubation Program. The book for innovative startups is a compact guide for founding a company out of an idea and answers all questions that it raises.

Book at Amazon: Planen, gründen, wachsen
Gründungsmanagement kompakt
Prof. Dr. Nobert Kailer published in collaboration with Dr. Gerold Weiß a German written book called ”Gründungsmanagement kompakt“. With this book startups are approached intending to start a business. Key issues for social security, taxes, company law, but also about entrepreneur, are answered.

Book at Amazon: Gründungsmanagement
Presentation Zen: Simple Ideas on Presentation Design and Delivery
Garr Reynolds shows with simple ideas how design and content can be presented, but the presentation should be: communication of facts and ideas. It is an important book to carry your idea to people and how to do it right.

Book at Amazon: Presentation Zen
The Art of the Start
Guy Kawasaki start-up investor, which founded venture capital company garage. In his book he gives valuable experience for the development of ideas. In 11 written chapters, all the essential points for start-ups are summarized.

Book at Amazon: The Art of the Start